FENTY Collection by Rihanna released May 24, 2019 in Paris, France as a pop-up store then online May 29. Not to be mistaken for her beauty line (which crushed the market with sales reaching the millions). Reviewing this collection was something I looked forward to. Fashion has always been a tricky industry to master, partially due to so many options. From my experience exclusivity, quality, and design are the driving forces behind many successful brands. RiRi’s FENTY collection is exclusive and evident in quality, but in terms of design I have to say… meh.

The overall silhouettes of the collection are reminiscent of the 1980’s power era with squared off stiff shoulders and structured cinched waist blazers. There are a few deconstructed pieces that seem to be the go-to for rookie designers striving to impress a high-end vibe out right. Voluminous sleeves were also featured, which did touch a bit on trends popular for future seasons. Summer 2019 has a more relaxed aesthetic according to trend forecasters. Clearly RiRi’s collection went against the grain not only in design, but color as well. The construction and design of FENTY COLLECTION is nothing I haven’t seen before. Was this their way of playing it safe? I must say that Rihanna’s past fashion colabs were more exciting. The blazer striped strapless dress, and even the high-heeled mules look like something FashionNova cooked up for an exclusive capsule line. I wonder if Rihanna had as much input in her fashion collection as with her beauty products. Fenty beauty was something she felt very passionate about, and even was hands on in terms of formula variety and quality. Could Fenty Collections just be another project to “ride the wave” of success drummed up by the beauty brand? If you think about it; why give the beauty line AND the clothing the same name?

Honestly, when I heard about Fenty Collection, I assumed it would be styles RiRi would wear herself. I bet she did…in 2002. The only items I thought were impressive are the sunglasses. I seriously want to splurge on at least 3 pairs. I know frameless sunglasses are nothing new, but these shades are very futuristic without the cheesy sci-fi elements. The colors are versatile and boasts cool ombre square lens.

Overall, I’d say this collection was a bit more subtle than expected. I understand minimalism and quality are trending, but designers still need to DESIGN. Even the styling could improve; blazers paired with fanny packs are nothing new. My honest opinion is 7/10 for this collection, only because I feel the accessories speak more of Rihanna’s essence. I caught a glimpse of her intimate apparel and felt the same way. Rihanna will continue to make history in music AND beauty. She’s still THE fashion icon. Her 2019 collection just needs to follow.